Top 5 Beauty Retail Apps in Switzerland - Q2 2023

During Q2 2023, the top beauty retail apps in Switzerland demonstrated varied performance in terms of downloads, active users, and revenue. Here’s a detailed look at the metrics for the leading apps in this category, based on data from Sensor Tower.

Douglas - Parfüm & Kosmetik showed a slight decline in weekly downloads, starting from approximately 1.3K at the beginning of April to around 792 by the end of June. The weekly active users also exhibited a downward trend, decreasing from 6.7K to 5.5K over the same period.

BEAUTY BAY experienced fluctuations in weekly downloads, with a peak of 274 in the last week of June. Active users saw a gradual increase, reaching 1.1K in the final week of June, up from 846 in late March.

GLAMOUR Shopping had a sharp decline in both downloads and active users after an initial peak. Downloads dropped to zero after early April, and active users fell from 759 in early April to just 10 by the end of May.

CHARLOTTE TILBURY saw an upward trend in weekly downloads, starting from 173 in early June to 358 by the end of the month. Active users also increased significantly, reaching 446 in the final week of June.

Lush Fresh Handmade Cosmetics maintained relatively low but stable download numbers, peaking at 74 in late May. Active users showed a steady rise, reaching 68 by the end of June from 39 at the end of March.

For more detailed insights and data, visit Sensor Tower.